FOUNDATIONAL

Actionable insights, inspiration, and expert advice to thrive in a competitive landscape.

Georgia Benjou Georgia Benjou

Hiring a Creative

Fashion is about communicating the visual, so budgeting for seasonal shoots needs to be a non-negotiable for every brand - not just international ones.

Read More
Branding Georgia Benjou Branding Georgia Benjou

Looking to 2024

Many fashion brands were struggling in 2023, and the year is ending in global political and economic uncertainty leaving everyone wondering what 2024 will have in store for us.

Read More